NAREIT Website Redesign is Live!

There are few things that make us happier than seeing our newest web projects launch successfully. We are excited to announce that over the weekend, we launched a newly-redesigned, Sitecore-powered website for the National Association of Real Estate Investment Trusts (NAREIT).

The new design places an emphasis on news relevant to investors via index data, videos, and social media, which required integrating multiple 3rd-parties with the Sitecore CMS to include the most current and relevant data. In addition to the new design, we made several information architecture improvements to support content flow and the overall user experience.

New Target has been working with NAREIT to expand their presence on the web through their website, social media, email marketing, web-based mobile apps, and many other avenues for several years. We are proud of the team from NAREIT and New Target who worked to launch the redesigned website. Visit the new site at … »


Sitecore Certifications Rise

Sitecore PartnersNew Target’s team of Certified Sitecore Developers continues to expand at every level. In fact, our most recent certification recipient is actually a project manager here at New Target – demonstrating our commitment to technical understanding and know-how not just on the development front but on the client services front as well.

Our team’s technical expertise in Sitecore not to mention our other content management solutions is well documented in … »


Educating Kids About Online Predators

The National Center for Missing and Exploited Children (NCMEC) and Sprint partnered to establish NSTeens, a site dedicated to helping children ages 8-17 make safer online decisions.  The site is a collection of animated videos targeting the 8-12 age range and real life videos targeting the 12-17 age range on the risks that exist online and how to avoid poor decisions.

Launched in July 2010 the site was developed by New Target in the powerful enterprise content management system, Sitecore.  The design, created by NCMEC, was implemented … »


Massive Sitecore Powered News Site Goes Live

The National Association of Real Estate Investment Trusts (NAREIT) presented New Target with a number of challenges and concerns regarding their web presence in the marketplace.  Not only were they interested in modifying the look-and-feel of their online properties, but the NAREIT leadership was equally interested in driving traffic to the site, increasing their exposure to the mainstream search engines, expanding their online video offerings, and streamlining the content management process for their editorial staff.  In addition to their website needs, NAREIT was pursuing an e-mail marketing initiative and sought technical support from New Target in support of this endeavor.

New Target responded with a multi-faceted staged effort spanning a two-year period that involved offerings of web hosting, online marketing, a website redesign, and a transition to … »


New Target Staff at Top of Training Class for Sitecore

In preparation for the acquisition of Inserso Corporation’s Web Solutions Group, New Target earned its certification as a Sitecore® Solutions Partner. Two of New Target’s top developers swiftly absorbed Sitecore knowledge as they graduated at the top of their Sitecore training class in October.

Sitecore® CMS is a comprehensive platform that provides authoring, tagging and meta management, workflow, templating, role-based security, media management, integration with other systems, statistics reporting, multilingual support, and powerful search capabilities. … »

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